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MTV × Walmart

#MyMTVStyle · 217K engagements · Nine Gen Z creators

Influencer marketing agency for Fortune 1000 brands

We don’t chase trends. We define them.
Now showing · MTV × Walmart · #MyMTVStyle · 217K engagements
@cassiediamonddd

(Selected clients) · Trusted by the world’s most respected brands

Microsoft, Amazon, Meta, Walmart, McDonald’s, Toyota, Puma, Honda, Hasbro, NFL, Sephora, Target, OREO, eBay, MTV, Southwest Airlines, Nickelodeon, Adidas, ABC, Coca-Cola, Verizon, Gatorade, Macy’s, Ulta Beauty, Tide, 7-Eleven, Kohl’s

(About) · Influencer marketing agency

Since 2011, HireInfluence has set the standard in influencer marketing, building award-winning campaigns that shape culture and drive measurable business results. Founded by Jason Pampell and led by a senior team, with every campaign managed in-house.

(What clients say)

“Very impressive. We are really pleased with everything and we really appreciate your partnership throughout.”

Southwest AirlinesSouthwest Airlines

“Gasps, heart emojis, and lots of clapping! Comments were around the concept and how risky it was but cool to see come to life!”

Match GroupMatch Group

“It was the best sales year for Haggar in over 15 years! Thank you for helping us make the year such a success!”

HaggarHaggar

“Not exaggerating when I say the best account leadership ever for an influencer marketing campaign – and trust me, we have worked with quite a few ;)”

Payless ShoeSourcePayless ShoeSource

“These metrics are incredible! And, I love the sizzle reel – I will be sharing this with our 200+ person Growth Channels team via our internal newsletter!”

Mondelēz InternationalMondelēz International
(How we work)

Boutique attention to detail. Enterprise-level results.

No outsourcing. No guesswork. Just clear results. From kickoff to wrap, every detail is managed in-house, so you don’t have to. That covers Instagram influencer marketing, TikTok creator campaigns and YouTube brand partnerships, run by our teams in New York City, Los Angeles and Austin.

Keep scrolling →
01

Strategic curation & casting

We don’t rely on databases. Every creator is hand-selected for brand fit, audience quality and campaign potential.

  • Objectives & KPI alignment
  • Narrative architecture
  • Vetting & audience health checks
02

White-glove activation

Approvals, timing, payments, content reviews and communication, managed end to end.

  • Negotiation & rights management
  • Creative oversight & compliance
  • Brand safety quality assurance
03

Enterprise intelligence

We measure what matters, from sentiment to conversion, aligned with your KPIs, not vanity metrics.

  • Full-funnel attribution
  • Qualitative sentiment analysis
  • Pixel-based tracking & lift

(Services) · No canned packages here

All services ↗
(01)

Full Service Influencer Marketing

Amplifying your brand’s story.

End-to-end influencer marketing campaigns built around your objectives and KPIs. Our team handles strategy development, creator curation and validation, negotiation and contracting, content auditing, FTC compliance, payments and tailored analytics, so every creator partnership is fully managed in-house from kickoff to final report.

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(02)

Strategic Paid Media & Allowlisting

Creator content powered by in-house media.

We turn top-performing creator content into full-funnel growth engines. Through allowlisting, ads run directly from the creator’s handle, combining the authenticity of influencer storytelling with the precision targeting, retargeting and scale of paid social, optimized by our in-house paid media team.

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(03)

Scalable Affiliate Solutions

End-to-end management. Zero guesswork.

We take the operational burden off your team by managing the entire affiliate marketing lifecycle, from platform setup and migration to partner recruitment, daily communication, data-led growth and automated payouts, giving you the infrastructure to scale creator affiliate programs without scaling headcount.

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(04)

Onsite Brand Promotion & Events

Building emotional brand longevity.

Immersive, experiential influencer activations that connect with your audience on an emotional level. From festival promotions, movie premieres and grand openings to tradeshow pop-ups and travel experiences, our experiential strategists take every event from ideation to implementation, with creators posting live on-site.

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(05)

Always-On Content Strategies

Consistent presence. Compounding growth.

Move beyond the peaks and valleys of one-off campaigns. We build year-round ambassador programs with 6–12 month creator partnerships, continuous A/B testing and retargeting ecosystems that keep your brand culturally relevant 365 days a year and earn trust that single activations can’t match.

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(Recognition) · Awards and press

HireInfluence awards: ANA Reggie Brand Catalyst Awards, US Agency Awards, Global Digital Excellence Awards, Global Influencer Marketing Awards, C2A, Vega Awards, NYX Awards, Global Agency Awards, Shorty Awards, Digiday Media Buying and Planning Awards, Global Performance Marketing Awards, Digiday Content Marketing Awards, Ad World Masters, MUSE Creative Awards, Partnership Awards, Epica Awards
ForbesThe New York TimesNBCAd AgeDigidayInc.YahooMarketing Brew

(Questions) · Before you brief us

What does an influencer marketing agency do?

An influencer marketing agency plans and runs creator campaigns for a brand: strategy, finding and vetting creators, contracts and usage rights, content review for brand safety and FTC disclosure, paid amplification of the best posts, and reporting. At HireInfluence, every step is managed in-house.

What is included in a HireInfluence program?

Strategy, creator casting and vetting, negotiation and contracts, content approvals, FTC compliance, paid amplification and allowlisting, and reporting against the KPIs agreed at kickoff. Programs can also include affiliate programs and onsite events.

Which platforms do you run campaigns on?

Instagram, TikTok and YouTube, with creator content often run as paid ads through allowlisting and Spark Ads.

How do you measure results?

Against the KPIs agreed at kickoff, from reach and engagement to clicks, conversions and sentiment, using pixel-based tracking and lift where the campaign allows it.

Where is HireInfluence based?

We work with brands nationwide from our offices in New York, Los Angeles and Austin, and have run influencer programs since 2011.